Performance Marketing Specialist

Stellen Typ

Vollzeit

Post Datum

20.3.2021

Tags

PPC

Google Ads

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Learnlife

Learnlife

Let’s make a difference - together!

Become part of a growing impact start up and support educators to teach at their best.

Many teachers love Lehrermarktplatz already! More than 500.000 teachers are using over 100,000 materials on our platform. Millions of downloads have led to great success so far.

We are in a growth spurt - in order to support our marketing team and to reach the next level of growth, we are looking for a Performance Marketing Specialist.

And this is where you come in!

Your mission is to define the setup and scale our performance marketing activities. Your campaigns are impactful because you are the expert in understanding how to play the best adapted message through which channel at the best ROI. Thanks to your structured and analytical approach you will scale our activities across all relevant channels

Responsibilities

  • Setting up and scaling Performance Marketing Channels, such as SEA and Paid Social Media, and thereby contributing to the success story of the company by growing the user base, traffic and engagement.
  • Developing impactful strategies and implementing measures to reach traffic and revenue growth targets.
  • Used to work KPI oriented both hands-on as well as in a more strategic way
  • Analyzing the performance of your campaigns and deriving optimization measures according to ROI targets.
  • Pushing innovation in your daily business and the company via fun and constructive discussions with your colleagues.
  • Collaborating with the content team & providing data insights
  • Setting up and optimizing Google Analytics goals and tracking/conversion pixels
  • Extensive reporting & data analysis based on metrics that matter

Requirements:

  • Bachelors degree plus a proven experience background of 3-5 years in performance marketing, SEM or paid social media with a focus on analytics
  • Previous experience in paid campaigns not only from the creative perspective but the analytics side
  • A passion for education and entrepreneurial agility to function well in a start-up
  • A solid understanding of tools such as Google adwords and/or Facebook business manager.
  • A strong analytical mindset and a high detail-orientation
  • Being highly self-driven and a hands-on attitude
  • The confidence to question the status Quo and the drive to push your areas of responsibility to the next level.

Benefits

In order to enjoy working with us, you should fit in with our core values. We are team-oriented, curious and eager to learn. We appreciate the courage to try something new, even if something goes wrong from time to time. We are happy about infectious good humour. We care for each other - and for our teachers out there. And we tackle things with creativity and commitment, especially when things get complicated.

If that sounds like you, then you have a unique opportunity to make a lasting change in the education system. You can work independently and implement your ideas. And all this with flexible working hours - we are a remote-first-company!

We are looking forward to your application!

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