Marketing Campaign Manager DACH

Stellen Typ

Vollzeit

Post Datum

22.2.2021

Tags

Kampagnen

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Phorest Salon Software

Phorest Salon Software

We have an opening in our DACH Marketing team for a passionate campaign manager. You will have a clear vision of integrated marketing campaigns, the buyers’ journey and how to inspire our audience to come on that journey with us. You will be open using the right channels and formats at the right time - from social to landing pages, PPC campaigns to email marketing, video to blogs. And, have a real drive for working with others to get the right content produced.


This position reports to the Head of Demand Generation DACH. It will also work closely with the global marketing team, the wider DACH team and external partners. The role sits in the Marketing function at Phorest.


This role requires someone with excellent project management skills, who gets stuck in and wants to create campaigns that drive engagement. You will have the opportunity to work in a fun, creative team that enjoys delivering results.


Expected Outcomes

End to end campaign development, execution and reporting

  • Develop campaign ideas in line with the overall acquisition strategy
  • Demonstrate a vision for the buyers’ journey for each campaign
  • Show a clear understanding of integrated campaigns and channel usage
  • Brief external and internal suppliers as well as creative teams
  • Manage the execution of all campaigns
  • Compile evaluations and make evidence-based recommendations for future campaigns and projects

Campaign management across a variety of channels including

  • Digital Communications
  • Produce and publish content on the organization’s social media channels
  • Coordinate content for campaign web pages on the Phorest website
  • Coordinate website updates with the content team
  • E-marketing activities
  • Localise global content for the DACH region
  • Online Events (and eventually in person)
  • Coordinate and manage all logistical aspects, communication aspects, and required merchandise for the successful attendance of Trade Shows, our own events - both online and in-person
  • PR / third party content
  • Compile content suitable for all communication platforms which helps build Phorests brand.
  • Build and maintain relationships with journalists and key external players in the Industry

Other Duties

  • Coordinate with other teams such as retention, customer success, and support
  • Assist with translations from English to German and vice versa

The Specifics

  • Working closely with the Head of Demand Generation DACH and the global marketing team to develop, execute and report on marketing campaigns
  • Create project plans and brief internal and external stakeholders and suppliers
  • Report on monthly KPIs and make recommendations based on these
  • Working with the product team to create bespoke campaigns

The Must-Haves

  • 5+ years of hands-on experience in a customer marketing or communications role
  • Excellent German verbal and written communication skills
  • Proven track record of delivering successful integrated marketing campaigns
  • Professional qualification in marketing, communications, or equivalent
  • A track record of delivering under a tight deadline

The Nice to Haves

  • HubSpot experience ideal but not a requirement
  • PR/Communications experience
  • Experience working from home

Benefits    

  • As part of our Financial Wellbeing, we provide competitive Compensation, an Employee Share Purchase Scheme, Pension, Life Assurance, and Income Protection.
  • We care for your family and provide Enhanced Maternity and Paternity benefits.
  • We grow our own timber! We provide a great learning environment including an extensive onboarding program.
  • Career development is important to us. We even have our own in-house Learning and Development/Business coach and many online resources including LinkedIn learning.
  • We don’t believe in formal dress codes. We prefer business casual.
  • We understand work / life balance is so important. We offer flexibility around working in the office or remotely.


Phorest is an equal opportunities employer and we value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Get in touch to ask for more information or to chat about your future with Phorest!


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